The 2026 Bicentenary event is a celebration of more than one rowing club. The unique story that is Eton Excelsior Rowing Club will reach far and wide across the UK and the world of rowing.
A complete social media programme of broadcasts for the three months leading up to the event is in place. Thousands of impressions across all platforms in the UK, underpinned by press and media coverage from local media and sports industry bodies.
The legacy of the London 2012 Olympic Games to ‘Inspire a Generation’ will carry through this event. Your brand will become synonymous with the EERC 2026 Bicentenary Regatta, providing opportunities for more generations by supporting this unique celebratory event.
Your brand will be present before the event, at the event, and long after the last boat has left the river. Your brand will have the opportunity to feature post-event, inspiring the next athlete, the next crews, the next competitors, and future regatta participants.